Natural Excellence Sales Management (NESM) provides a very different approach to relationship based sales with a unique value proposition. NESM is a new and powerful sales strategy that incorporates the Natural Excellence Fundamentals, plus builds upon the company alignment and strategy. It is ideally suited for sales teams who sell over a long, complex sales cycle proposing a high value product to an organisation that includes elements of the solution to improve the prospect’s operational efficiency or affect business change. NESM provides a sales engagement model that gives a clear understanding of the sales value proposition, varying communication styles and methods dependent on the target audience, selling based upon strong and sincere relationships, a clear and thorough understanding of the prospect’s requirements and business needs, plus a concise and efficient way of documenting the proposed solution along with all the business changes and impacts to deliver the vision and justify the investment. It has a strong hand-over process from the sales to the operations or deployment team to help share the correct information regards the investment. This builds confidence in the outcome of the investment with the prospect, which helps conclude the business quicker and with better terms